An installation and campaign devised to get the Royal College of Art staff and students to start recycling. One week’s worth of college waste was collected and displayed in prominent college gallery: 5700 polystyrene cups and 1600 soda cans. Posters were printed on recycled waste materials. Profits from ceramic coffee cup sales went towards the purchase of new recycling stations throughout the college.
Design team: Kristine Matthews and Sophie Thomas, art directors and designers.
Photos: David Spero